Easy Ways to Optimize Your Website For Better SEO during COVID-19

As a business with a digital presence, optimizing SEO is essential for your company’s website success. While national SEO rankings can help to promote your business across the country, local SEO prioritizes appearing on SERPs based on your location and the location of your target customers. When you optimize SEO on your website, you drive more traffic to your site, which can lead to more customer leads, sales, and conversions. In order to build your brand reputation and increase your internet influence, you should understand the basics of optimal SEO. By shifting your focus and marketing efforts to a more local approach, you stand out from the national searches and have an advantage over bigger brands. With the local SEO approach, it’s possible for your business to have significant traffic and an advantage over bigger brands. Learn how the best SEO services in Bhubaneswar at Auromira Films can optimize your local SEO.

Using Google’s My Business Page: The Google My Business page is a freeway for you to establish your presence and show up in Google Maps any time someone looks for a business like yours. The best SEO services in Bhubaneswar verify your locations, update the information, company logo, hours of operations, acceptable payment methods, and products and services you provide. Our professionals further optimize your local SEO by asking customers to leave reviews and then responding sincerely to those reviews.

Ensuring Mobile-friendly website: With everyone relying on a Smartphone to search, optimizing your site for mobile users can make your website more visible and rank higher in SERPs. Auromira Films’ best website designing professionals in Bhubaneswar can build an engaging business website loads quickly, has bigger fonts that are easy to read, uses images and crops sparingly, and ensure intuitive UI for great UX to help your business turn potential customers into paying customers.

Having Social Media Profile: Social media business pages are also important for marketing purpose, they’re also beneficial when it comes to optimizing local SEO. When you set up your Facebook or Instagram business page, you can have signals pointing to your location. This tells search engines that you are present and active across all platforms. Producing quality content on these pages and then encouraging visitors to click on the link to your WebPages will increase foot traffic, giving credit to your site and improving your SEO rankings.

Using Metadata: In order for search engines to know where you’re located and to best optimize local SEO, provide this information on your site is necessary. Using metadata (short descriptions) and catchy titles & tags will leave a huge impression on your audience when they search for services. The best SEO services in Bhubaneswar always include the service you’re offering and your city and state in the page title tags to tell the search engine where your customers can find you.

Using Local Keywords: To rank your business higher in local search results, the best SEO services in Bhubaneswar targets local keywords relevant to your customers and uses these words throughout your website in various ways. Page titles and meta descriptions are a great place to use local keywords as well.

Optimizing local SEO is an important marketing strategy for online businesses during COVID-19, and Auromira Films’ best SEO professionals understand doing this correctly can have huge growth for you. To find out what our website designing experts in Bhubaneswar can do for your website’s SEO, reach out to us at www.auromirafilms.com.

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