This upcoming year’s design trends are proving to be aligned with the shift into a new decade. With the best graphic design services in Bhubaneswar at Auromira Films, know the top trends to evolve in 2020.
Color Gradients: Color gradients have had their moment and continue to do so in UI, package design and branding. In 2020, color gradients are expected to have more center stage through its application in all types of design, especially in illustration.
Bold Typography: Typography has long been one of the most fundamental design elements because of what it can communicate visually, beyond its literal written purpose. Recently, more and more brands are incorporating strong sans-serif fonts in their designs or even in their branding. Specifically, bold or heavy-weight sans-serif fonts are being used to give designs a modern approach. Many brands go a step further by applying motion and a three-dimensional effect to typography. Check out afforable brochure design services in Bhubaneswar at www.auromirafilms.com!
Asymmetrical Layout: Revealing only a part of the design or purposely allowing a design to feel ‘unfinished’ in its lack of symmetry is a way to capture attention and to convey a message more boldly. Asymmetric design gives creative space in applying graphic elements in order to communicate something more free-spirited and abstract.
Brand Identity System: A systematic design approach to a brand identity gives way to maximum flexibility in how a brand conveys its personality and in how it can evolve in time. Brand identity systems typically have an underlying strategy and use a design element as a basic unit for graphics, patterns and more. Besides the base unit, the color scheme can also serve as a foundational part of the entire brand system. The base unit visual, color scheme, logo and brand come together; designed to create a brand narrative that truly speaks to the end-user. Make your brand remarkable with the top ads making agency in Bhubaneswar, Auromira Films.
Tailor-made Illustrations: These days it seems like all the big brands have their own distinctive illustration style. In the upcoming year, we can expect to see more and more custom-branded illustrations like airy, bright and lined or geometric, muted and textured to become one of the key ways brands convey friendliness as well as become an integral part of the brand identity system.
Mixed Media: An approach that was used often in the past has come back to life in a fresh new way. Combining different types of graphic mediums such as realistic 3D graphics or photographs with static typography and contrasting colors is a strategic way that diversifies how a message can be communicated visually. This technique is especially relevant for product photos, using imaginative product illustrations and animations. This favors the concept behind the product rather than the practicality of promoting the literal features of the product. Forget simple product action shots; mixed media is here to stay in 2020.
Short Videos: Maybe it’s also because of how widespread the use of gifs is nowadays but short, animated videos have become the next big thing. What’s not to like about them? They’re fun, slightly addictive and effective. Looped, animated videos are building up to having their big break in 2020. Brands can benefit from using short videos to help create awareness in an engaging way. Animated videos have become a vital part of visual branding, which will continue to grow as brands look for even better ways to connect with their audiences with the top video advertising Bhubaneswar.
In the end, trends come and go, they keep you on edge, experimenting and exploring new dimensions. Design trends helps to stay relevant and aware of what’s gaining grip worldwide to spark new ideas. As such, it’s all about the influence you allow design trends to have over your creation process: as a barrier or as a source of inspiration. Here’s to a more creative 2020 with Auromira Films design services in Bhubaneswar!
