Planning to use a brochure to reach out to your audience and advertise your products and services? Before you finalize the look of the brochure you should know the different types of brochures available in the market. A business brochure contains pictures and information about the product or service, as well as information about the company. Since there are so many products and services that need marketing, there are different types of brochures available for each requirement. While designing a brochure you should pay attention to its appearance, the message given, and the description. Find out with Auromira Films, the best brochure design company in Bhubaneswar, what are the various types from which you can choose a suitable brochure for your purpose.
Direct mail Brochures: these are sent directly to customers as well as prospective customers via post. Since these are being sent without their request, you cannot expect them to spend a lot of time perusing it. So, rather than designing it with extra unwanted facts and figures, concentrate on making the material attractive and communicative. The best brochure design company in Bhubaneswar prefers making the text easy to read with a clear call to action. We also make sure contact details are easily noticeable.
Enquiry Response Brochures: These are, in a way, an answer to the customer’s inquiries and are appropriate for customers who have already shown interest in the products. The buyers just want additional information about the product to confirm their purchase. Hence, these brochures are highly targeted for confirming the sale rather than attracting a new customer. Choose Auromira Films’ brochure design company in Bhubaneswar to make it highly attractive and informative through images along with relevant testimonials, case studies, etc.
Leave Behind Brochures: These are preferred by companies who want their sales team to leave behind pamphlets after they deliver the sales. It is always better to assume that some of your competitors have reached your clients before you approach them, so you should leave behind your brand highlighted in the best possible light. Most of the time, the final decision is taken virtually and this advertising brochure can speak on your behalf. Though any call to action is not needed, still including a piece of clear contact information does no harm.
Point of Sale Brochures: These are used to attract a customer. The attendees may be actively searching for your product or perhaps they may not be, they can pick up these brochures owing to mere impulse and learn more about your products and services. To make it noticeable, the brochure should have an attractive front page. The best brochure design company in Bhubaneswar makes the use of headings, bullet points, images, and graphs in your brochures to convince a buyer. Words like ‘Free’, ‘Discounts’, ‘Offer’ etc. are placed at the beginning.
To assure that you get the most effective brochures, communicate with the best brochure design company in Bhubaneswar about the type of print material, your target audience, and the most important information that you want to highlight. Based on the insights obtained, our professional designers decide the strategy to follow and choose from among different types of brochures and the folds to address all your requirements. Get your professional business brochure designed in your budget from Auromira Films today!